Draft Strategy

There is no doubt that Drew Brees was the best passing quarterback in the NFL last season. Efficiency, although impressive, does not equate to fantasy football upside. His 6.8 (No. 32) yards of Pass Attempt Distance Per Attempt attributed to his efficient play in fantasy last season. His efficiency won’t matter when he loses passing volume. Because volume leads to fantasy points, Brees’ decreased pass attempts will disappoint people drafting him top 7 at his position.

Tyler Higbee had two events occur for him to become a fantasy football sensation. The first was he faced the easiest stretch of tight end defenses over five weeks. The second was a knee hyperextension to Gerald Everett in Week 12. Higbee’s current FFPC ADP of 74.58 is an example of projecting a small sample size out to a full season. A healthy Everett will prevent Higbee from returning expected value at his ADP cost.

Standing at 5-7, Boston Scott packs a punch with his 4.45 (91st-percentile among qualified running backs) 40-yard dash and 10.82 (97th-percentile) Agility Score. Scott finished 2019 on a tear, totaling 350 yards from scrimmage and four touchdowns over the final four games. Although undersized, he fits perfectly in the Eagles scheme as a satellite back and spot starter with RB2 upside.

While Melvin Gordon was holding out in 2019, Justin Jackson was busy competing with Austin Ekeler for touches. In three weeks as the primary backup, Jackson averaged eight touches per game to 19 for Ekeler. Jackson’s ability to evade tacklers with a 10.88 (96th-percentile) Agility Score allowed him to gain 6.9 Yards Per Carry and nine first downs on only 29 (No. 82) carries. In the event Ekeler goes down, it would be Jackson that would get the call to replace him, not the rookie Joshua Kelley.

There is reason for optimism regarding Jimmy Garoppolo this year. San Francisco’s gameplan last year was to grind the rock and let their elite defense win games. With defensive efficiency being extremely difficult to carry over from year to year, this team will be forced to throw more after ranking No. 4 in Game Script per PlayerProfiler. Additionally, Garoppolo displayed an unheralded tendency to tuck and run with 46 (No. 13 among qualified quarterbacks) rush attempts last year.

Baker Mayfield has not had the strongest start to his career, but do not lose sight of the fact that this was one of the best QB prospects of all time. He put up a 92.6 (97th-percentile) College QBR with an 11.5 (98th-percentile) Yards per Attempt mark and an 18.4 (100th-percentile) Breakout Age. The pieces haven’t come together yet in Cleveland, but this may be the year they do given the weapons at Mayfield’s disposal. This looks like a situation for a top 10 fantasy QB.

Given the shortened offseason, the chemistry Jonnu Smith has already formed with Ryan Tannehill is super important. An 85.7-percent Contested Catch Rate on seven targets combined with a 4.4-percent (No. 2 among qualified tight ends) Drop Rate and 89.7-percent (No. 7) True Catch Rate will ensure he remains a trusted component of a passing game destined to see more work. 

Despite drawing 10 (No. 6) Deep Targets and averaging 9.9 (No. 5) yards of Average Target Distance, Dawson Knox had a 90.0-percent (No. 5) Catchable Target Rate and a 6.3 (No. 3) Target Quality Rating. He averaged 13.9 (No. 3) Yards per Reception and 7.8 (No. 14) Yards per Target. Entering year two, he’s more qualified to play Buffalo’s deep threat role than recently acquired Stefon Diggs, a splash play possession receiver in all but last season. 

History has shown that a healthy Cam Newton is a force to be reckoned with. Superman finished as a top 4 fantasy QB in 2011, 2012, 2013, 2015, and 2017. Between 2011 and 2018, he rushed for at least 359 yards and has a career average of 7.5 rushing attempts per game. Even a less than 100-percent Newton ran for 488 (No. 4 among qualified quarterbacks) yards in 2018 and provided a nice floor of 34.9 rushing yards per game.

Gardner Minshew ranked No. 5 in both rushing yards per game (24.5) and carries per game (4.8) last year, outrushing the likes of Russell Wilson and Daniel Jones. A weakened defense and improved offensive weapons in Jacksonville also point to more passing volume. In addition to his underrated scrambling ability, a top-5 Deep Ball Completion Percentage suggests that he’s also capable of piling up yards through the air. The sophomore QB is a buy in all formats at his price.

The Jaguars are fully committed to Gardner Minshew entering 2020. He ranked No. 5 among qualified quarterbacks in Deep Ball Completion Percentage, making him a perfect compliment to D.J. Chark’s size and speed on the outside. A team constantly facing negative Game Scripts and low-efficiency defenses will tee up Chark to smash his mid-round ADP.

It has been almost two years since we last saw A.J. Green on a football field, but do not forget the player he was before exiting the 2018 season with toe and ankle injuries. In the half a season he did play, Green averaged 2.11 (No. 11) Yards per Pass Route and had a 31.9-percent (No. 6) Dominator Rating, while posting impressive marks in many of PlayerProfiler’s opportunity-based metrics. No wide receiver available at Green’s draft range offers the kind of league-winning upside that he does.

Miles Sanders is costly in drafts this season and deserves to be. He can go No. 5 overall after the big four running backs and still be a value. Sanders presents overall RB1 upside with a top 12 floor. He proved last season that he is a workhorse, and the coaching staff has said multiple times that they plan on using him as such in 2020. The Eagles committed no draft capital or significant money to indicate otherwise.

D’Andre Swift has the same amount of league-winning upside as Jonathan Taylor, but comes at half the cost in drafts. He is set to follow a similar path as 2019 Miles Sanders. The committee approach we have seen in the Lions backfield over the last few years has suppressed his ADP to the fifth round of FFPC drafts. Swift will take over this backfield the same way Sanders dominated in Philadelphia. Build a team that can get you to the playoffs and let Swift carry you to a championship.

Juju Smith-Schuster; yet a hype train that is way out of control. While there are aspects of his player profile to like, there are an abundance of red flags. Similar to Austin Ekeler, the draft price is too costly given the talent and circumstance. His Best Comparable Player is DeAndre Hopkins, but unlike the former Texan, Smith-Schuster couldn’t produce with lackluster quarterback play last year. It’s fair to wonder if the 2018 version of Smith-Schuster will ever be seen again.

The optimism behind Austin Ekeler, and the reason for rostering him, is his receiving skills out of the backfield. He ranked No. 2 among qualified running backs in Targets Per Game (6.8), receptions (92) and receiving yards (993) in 2019. The issue is his struggles running the ball effectively, raising questions about his ability to be a three-down back. Meaning Ekeler’s teammates, Justin Jackson and rookie Joshua Kelley, will see far more action than most expect.

Targets and opportunities matter for wide receivers. Last year, A.J. Brown ranked No. 47 among qualified wide receivers with 84 targets, only drawing a 19.5-percent (No. 41) Target Share. Yet, he’s the 16th wide receiver being drafted per FFPC ADP data. His low target and Target Share numbers are unsustainable, and it’s risky to trust a wide receiver with a low target share in a low-volume passing offense. 

The main concerns surround the extreme efficiency paired with a team with such little passing volume. Brown ranked No. 2 in Fantasy Points per Target while ranking No. 47 in total targets and No. 41 in Target Share on an offense that nearly averaged the fewest passes per game. The unsustainably extreme efficiency and the opportunity metrics clash, and Brown’s ADP doesn’t reflect it.

Using late round draft capital on running back handcuffs is a losing proposition. The goal with late round picks is to draft Week 1 breakouts before they become top waiver adds. Avoid straight handcuffs such as Tony Pollard and Ryquell Armstead. Wide receivers are much better upside plays in the late rounds (i.e. Terry McLaurin and Marquise Brown last year). However, committee backs with Week 1 roles that will expand in the case of injury are also great targets.

DeAndre Hopkins goes from being a target hog for Deshaun Watson to being one of many talented receivers for Kyler Murray. While Murray is a talented young quarterback, Arizona’s target distribution and overall offensive output is still uncertain. Top-flight wide receivers have a long history of losing value in the season after changing quarterbacks due to lost rapport. Hopkins still has a WR1 outcome in his range of possibilities, but the risk at his top 5 positional ADP makes him an easy fade.